British Sky Broadcasting (BSkyB — Sky Television and BSB) (LSE: BSY) is a company that operates Sky Digital, a subscription television service in the UK and Ireland. It produces TV content, and owns several TV channels. It is the UK's largest pay TV provider. More than a third of the equity is owned by News Corporation, an American company chaired by Rupert Murdoch; News Corporation's precise shareholding fluctuates due to share options and buy backs and was 39% at February 2007.[1] As of 30 September 2008 it had 9,067,000 direct to home customers in the UK and Ireland. As of February 2007, it also had 3,294,000 indirect customers through the cable operator Virgin Media in the UK, and a further 604,000 indirect cable customers on UPC Ireland in Ireland. It is listed on the London Stock Exchange and is a constituent of the FTSE 100 Index.
